HEY!
MY NAME'S BOBBY...

I am a sucker for learning new things and am insanely curious. 

I’m a digital product designer based in Orange County, California. I come from an academic background in Finance and have spent some time working as a financial analyst in Los Angeles. Afterwards, I spent some time pursuing an International MBA in Barcelona. Having lived the Catalonian lifestyle, I fell in love with art & design and that really sparked my interest in UX/UI design. I have 4 years experience in the web design/development scene and have worked on everything from web applications to mobile applications to designing for digital marketing agencies.  

I have been jumping from profession to profession, constantly looking for my calling/passion and finally have found the perfect fit with UX/UI Design. I find myself lucky to have discovered something that I am excited to wake up to everyday. I’m an egoless, collaborating, problem solver who cares about crafting digital products and experiences that are useful, usable, and beautiful. 

Trends in design are always evolving, so I keep myself continually improving. 

When I’m not designing digital products, you will find me surfing, shooting hoops, practicing yoga, and petting my dog Kiwi.

EXPERTISE

Process Driven Design - Human-Centered Design. My approach to UX design is based on industry standards and best practices. My foundation of design knowledge allows me to creatively enhance any user experience.

DISCOVER

User Research
Competitive Analysis
User Journey Maps
User Surveys
Mind Mapping

DEFINE

Problem Definition
Affinity Mapping
Personas
Archetypes

DEVELOP

Lo-fi Wireframes
Task Flows
User Flows
Information Architecture
Prototyping

DELIVER

Hi-fi Prototypes
User Stories
Brand Guide
Asset Creation

FEEL FREE TO GET IN 
TOUCH ANYTIME!